About Mundero
Adventurous travels
Small groups
Worldwide
Mundero is the travel organization for adventurers aged 18 to 35 who are seeking unique experiences and unforgettable memories. Their trips take you to the most beautiful places in the world, far from the typical tourist routes. Whether you're a student, just started your first job, or simply want to explore the world, Mundero offers adventures perfectly suited to your stage in life. With a focus on sustainability, culture, and authentic connections, we create journeys that inspire and enrich.
Digital transformation for growth and international expansion of Mundero.
When COVID-19 brought the travel industry to a halt, Mundero saw an opportunity to elevate their web platform. With ambitious plans for growth and international expansion, optimizing their digital presence became a priority. The goal? A website that not only reflects their brand identity but also exceeds the expectations of their target audience.
The challenge was to combine a contemporary, appealing look with high usability. Mundero wanted a platform that would make a visual impact while being intuitive to manage. The design needed to be modern and inspiring, yet technically simple to maintain, so that Mundero's team could retain control over content, even after the launch.
With these objectives in mind, Mundero enlisted the expertise of PHPro and the internal business unit Tailr, a team capable of supporting them in bringing their vision to life.
Strong fundamentals
For Mundero, we developed a custom architecture tailored to their specific needs and forward-looking ambitions. We combined various modern technologies to lay a robust and flexible foundation.
Technologies and features
Laravel - trustworthy platform
Nova - intuïtieve admin
Contentful - flexibele CMS
Mollie as Payment Service
Laravel Blade templating
Tailwind CSS for styling
Phased approach: From design to ongoing optimization.
In the first phase, the focus was on designing a visually appealing and brand-centric website. Together with our branding partner Us, we created a design that reinforces Mundero’s unique identity.
In the second phase, our developers took the lead. They built a dynamic front-end connected to the flexible Contentful CMS. We implemented a logical booking flow with space for promotions and discount codes. This phase also included the creation of a second front-end for mundero.nl, tailored to the Dutch market. Thanks to Contentful’s multi-site capabilities, this was easily achieved.
In the current phase, we are continuing to optimize the customer experience. Using data analysis, we are making strategic decisions to further enhance the user experience and functionality of the platform, in line with Mundero’s growth ambitions.
From Restart to Growth: The Result of Mundero’s Digital Transformation
The results speak for themselves: since the launch, Mundero has made a strong restart thanks to the new platform and has reignited wanderlust among travelers. Moreover, the efficient approach in the second phase was crowned with the successful launch of the Dutch website, marking an important step in their international expansion.
At this stage, we are focusing on exploring new opportunities for Mundero. Soon, we will translate our insights from the analyses into a concrete roadmap, which will be fully integrated into the next steps of the growth journey.
Looking for a new, more complex website?
Notice that you need a more complex content website and are looking for a robust content management platform? Get in touch with us!